UFABRIK Flag Textile shows its colours with UV print technology at Wembley Stadium

Apr 25, 2025 | Project News

processed 577399F6 8536 41DC A36B 8265B1E6D88E UFABRIK Flag Textile shows its colours with UV print technology at Wembley Stadium

The 35x37m flag produced by Hollywood Monster

During the Vertu Trophy Final at Wembley Stadium on Sunday, April 13, Peterborough fans were faced with an onslaught of blue as Birmingham City FC supporters rolled out a massive UFABRIK Flag Textile.

The giant flag, measuring a hefty 35x37m, was produced by Hollywood Monster, a longtime signage and branding supplier to Birmingham City FC. The UFABRIK Flag Textile was printed using the EFI VUTEk Q5r UV LED 5m printer. It was also finished in-house, ensuring it would withstand the enthusiastic handling of over 1,000 supporters who held it up during the match.

Simon McKenzie, CEO of Hollywood Monster, said: “We are great fans of Birmingham City FC and UFABRIK textiles. We’ve enjoyed a 30-year relationship with Birmingham City FC that spans three decades. What began with producing traditional wooden pitch side signs has evolved into creating cutting-edge digital signage and massive fabric installations that showcase the technological journey that both our companies have been on.  These massive fan flags convey the strength of the supporters’ love and loyalty towards their team.”

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The flag during production

The UFABRIK flag material proved ideal for this application. Compatible with dye sublimation direct, paper transfer, and now UV, it offers the perfect combination of lightweight handling characteristics needed for such a sizeable crowd-surfing display. Its vibrant colour reproduction was ideal for its visual impact on TV, social media, and fans in the stadium.

Damien Clarke, sales director, UFABRIK, added: “UFABRIK flag textile is an extremely versatile media, which can be used across dye sublimation and UV print technologies. Hollywood Monster is the first print company to run it through a UV printer, and the results have been stunning.”