William Smith adds Avery Dennison SPF-X2 to portfolio

Feb 17, 2026 | Product News

WS image William Smith adds Avery Dennison SPF-X2 to portfolio

Avery Dennison SPF-X2 provides long-term protection for high-impact areas

William Smith has added Avery Dennison’s latest paint protection film, SPF-X2, to its portfolio, giving vehicle wrappers and installers a new option for protecting paintwork without compromising finish.

SPF-X2 is designed for keeping vehicles looking newer for longer, shielding paint from stone chips, road debris, insect stains and everyday wear, while maintaining a deep gloss appearance.

The 165-micron thermoplastic polyurethane (TPU) film offers impact resistance and anti-yellowing performance, while remaining conformable enough for modern vehicle shapes.

For installers, it is built to work within familiar processes, using standard wet application methods and manual or digital cutting.

The film’s self-healing topcoat helps minor scratches disappear when heat is applied, whether from the sun or a heat gun, making it well suited to vehicles that see daily use.

Its hydrophobic surface also means dirt and water clear more easily, helping vehicles stay cleaner between washes.

SPF-X2 delivers a high-gloss, optically clear finish and can be applied directly to painted surfaces or over existing Avery Dennison Supreme Wrapping Films, allowing wrappers to offer added protection without changing the look of the original design.

Lindsay Hutchinson, head of marketing at William Smith Group 1832, said: “With more customers asking how they can protect a wrap or original paintwork for longer, paint protection film has become an increasingly important part of the conversation. SPF-X2 gives installers a premium option that is straightforward to work with and delivers the clarity and durability their customers expect.”

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