The Manchester Screen becomes the largest combined banner and digital billboard in the UK

Nov 27, 2025 | Industry News

The Manchester Screen The Manchester Screen becomes the largest combined banner and digital billboard in the UK

The Manchester Screen, the second-largest digital outdoor billboard in Europe

The Manchester Screen, the second-largest digital outdoor billboard in Europe, has entered a bold new chapter under fresh ownership.

The 306m sq. digital screen can now be paired with an 834m sq. static banner, wraps around the Victoria Warehouse in Salford Quays, capturing the attention of those in the nearby City Centre, MediaCity and football traffic.

The site has hosted campaigns for some of the world’s biggest brands, including JD Sports, O2, and Calvin Klein.

Owner, Katie Smith, has also confirmed the screen will be supporting more Manchester-based charities and purpose-driven campaigns going forward.

Ms Smith said: “By extending beyond the digital display, the whole element allows campaigns to live seamlessly across physical and digital space – offering an opportunity that’s unmatched anywhere else in the UK.”