PPDS announces latest outdoor collaboration with Oracle Red Bull

Nov 26, 2025 | Project News

Philips Totem ORBR landscape PPDS announces latest outdoor collaboration with Oracle Red Bull

Philips totem at Oracle Red Bull Racing Headquarters in Milton Keynes

PPDS has announced its latest partner driven collaboration with Oracle Red Bull Racing, which saw the installation of two fully tailored all weather dvLED displays at their Milton Keynes headquarters.

The newest instalment features the P2.4 Philips Public LED 7000 Series totems; each protected in custom 3m high cabinets, and were installed to greet and guide visitors around the 700,000sq/m Red Bull Technology Campus.

Jae O Choi Park, EMEA commercial head at PPDS, added: “Drawing upon our network of PPDS Partners allows us to augment our Philips Professional Displays with unique solutions for Oracle Red Bull Racing.

“Indoors, outdoors, and all around, we make it our mission to ensure the best experiences for the team, as well as its visitors and guests.”

The campus is home to Oracle Red Bull Racing, Red Bull Ford Powertrains, the Visa Cash App Racing Bulls team, and the MK-7 event venue, which recently saw the installation of a record breaking 46.25m wide Philips LED wall, and a range of Philips signage and interactive displays.

Driving forward

Following the installation within the MK-7 event space and the Oracle Red Bull Racing offices, the team turned its attention to welcoming and directing visitors upon entering the campus.

Philips Totem ORBT MK7 PPDS announces latest outdoor collaboration with Oracle Red Bull

The MK-7 building where PPPDs conducted their previous Philips LED wall with Oracle Red Bull Racing

The P2.4 Philips Public LED 7000 Series displays were selected to be positioned after vehicles passed through the security barrier at the Campus, as well as at the main entrance to MK-7.

PPDS teamed up with Netherlands based specialist, VEBO Digital Signage Solutions, to build custom designed protective casings, which stood at nearly 3m tall, are embossed with Oracle Red Bull Racing branding and are built to withstand harsh weather.

Emily Falconer, head of events at Oracle Red Bull Racing, added: “The welcome we give to our visitors and guests at Oracle Red Bull Racing starts from the moment they arrive on Campus.

“Our Philips LED displays are positioned to ensure an easy and well branded journey, from the gatehouse to our facilities.”

Perfectly handling

Content can be created, scheduled and changed effortlessly to suit the occasion – such as welcoming special guests, partners and for corporate events – via Novastar controllers and DS Templates CMS.

Laurent Mekies, CEO and Team Principal at Oracle Red Bull Racing, commented: “From precision displays trackside and bold branding in our hospitality areas, to the stunning LED arc and expansive screen network at the Red Bull Technology Campus, our Philips Professional Displays are uniquely configured to continue the magic of the race and showcase the best for Oracle Red Bull Racing.”

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