Fujifilm partners with Prima Production Solutions to expand market reach in Ireland

Apr 3, 2025 | Industry News

Prima image1 Fujifilm partners with Prima Production Solutions to expand market reach in Ireland

Fujifilm has partnered with Prima Production Solutions

Fujifilm has announced a new partnership with Prima Production Solutions to improve the reach of its Revoria range of Print-On-Demand (POD) presses in the Irish market.

Prima Production Solutions will be the first ‘Ultimate’ partner in Ireland within Fujifilm’s new Thrive partner programme.

The partnership enables Prima Production Solutions to offer Fujifilm’s range of market-leading POD products and services, ensuring that customers receive the highest quality solutions.

Beyond the sale and supply of Fujifilm devices, Prima Production Solutions will directly service and maintain the equipment, with innovative service models including a 24/7 help desk, to reduce downtime and costs and improve the overall customer experience.

Norman McNellis, founder and managing director, Prima Production Solutions, said: “I am excited to be forming a business in partnership with one of the most recognised brands in the printing industry.

“We are committed to helping our clients achieve superior print quality, operational efficiency, and long-term success by combining state-of-the-art equipment with unparalleled local expertise”.

Kyran O’Kelly, general manager, Fujifilm Ireland, continued: “This partnership is just the start of an exciting journey together, and we anticipate further growth as a result.

“Both Prima Production Solutions and Fujifilm share the same values and are committed to offering our customers excellent products and services.

“Ultimately, this partnership will allow us to continue to drive innovation within the digital print market in Ireland”.