Webinar to showcase seasonal signage opportunities for HP Latex tech

On Wednesday, October 9, HP will host a webinar showcasing how HP Latex technology can help print service providers access a whole host of opportunities within the seasonal signage market.

The ‘Welcome Retail Lovers’ session will feature input from several experts from HP, as well as provide attendees with valuable insight into what is possible when working with HP Latex machines in seasonal signage.

Roman Barba, who has worked within market development for HP Large-Format Printers for more than 30 years, will sit down with Ignasi Avellaneda Malgosa, service market lead for the HP Large-Format Printing Business Unit in the Central and South-West Europe region, for a discussion about the many benefits of HP Latex.

Mr Barba will draw on his experience of founding Peacock Imagink, a Barcelona-based large format print provider powered by HP. He will go into detail about how HP Latex technology has helped him grow the business, with a focus on seasonal signage work.

Those in attendance will also hear from other members of the HP team about the technology behind HP Latex and why machines within this range are ideally suited to help them access new work. From innovative applications – on both flexible and rigid media – to the dynamic capabilities of white ink, attendees will learn how HP’s technology can drive business growth.

Stuart Thomas at HP said: “With Christmas just around the corner, this webinar is the perfect opportunity for print service providers to find out how HP Latex machines can help them not only win new work, but also deliver higher quality – and higher value – applications to their clients.

“Seasonal signage can be huge business – not just at Christmas but also around other major holidays and events – and HP Latex technology allows users to produce all manner of applications within this market.”

• Click here to register for the ‘Welcome Retail Lovers’ webinar.