William Smith launches ‘Build Your Belt’ campaign

Jan 6, 2026 | Industry News

pic William Smith launches 'Build Your Belt' campaign

The William Smith Build Your Belt campaign runs until 31st January 2026

William Smith Group has announced the launch of the ‘Build Your Belt’ campaign, a customer reward initiative designed to support sign and print businesses using Arlon SLX and SLX+ digital print kits.

The campaign will run until January 31 2026 and rewards customers with tools and accessories with every qualifying purchase.

Paired with the well-established SLX and SLX+ digital print films, the campaign brings together proven materials and practical tools to support high-quality installations.

Known for their performance and ease of use, Arlon SLX and SLX+ continue to be popular choices among vehicle wrappers, sign makers and installers looking for reliable, premium digital print solutions.

With the first qualifying purchase, customers collect a Stealth Tool Bag and a ‘The One’ Squeegee with Strip.

A second purchase adds a Stealth Glove, Knife, and Blades set to the belt. With a third qualifying purchase, customers add the Helping Hand Magnet plus, The Blade and Stealth Touch Squeegees, to complete the full Arlon Pro Toolkit.

Once all three stages are completed, the reward cycle resets, allowing customers to continue collecting toolkits with ongoing purchases of SLX and SLX+ kits.

All collected tools will be automatically dispatched to customers at the end of the promotion.

Lindsay Hutchinson, head of marketing at William Smith Group, said: “Whether you are an experienced vehicle wrapper or a small sign business exploring wrapping for the first time, this campaign gives users of Arlon SLX and SLX+ the perfect tools for the job.

“Build Your Belt is about rewarding our customers with professional-grade equipment that makes installation easier and more efficient. It is our way of supporting the people who bring vinyl and wraps to life.”

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